Inspiring the Next Generation: Engaging Youth in Long Term Care: Part 2

Join AHCA/NCAL’s Workforce Committee members, AHCA/NCAL staff, and state affiliate workforce leaders as they share innovative strategies and real-world experiences for engaging youth in the long term care (LTC) field. Learn about creating pathways for young people to explore meaningful careers in LTC.

1. Nicole Mattson: Nicole will share various opportunities to engage with youth at local high schools and healthcare focused career and technical education (CTE) programs—serving on advisory boards, hosting clinicals, tours, job shadowing, etc. She will also discuss how to get involved in HOSA and scrubs camps.
2. Chris Fisher: Hear Chris discuss  - Care For The Aging, a Pennsylvania Health Care Association initiative, addresses the growing need for long-term care workers in Pennsylvania due to its aging population. The campaign educates and recruits students and job seekers for careers in this critical healthcare sector by connecting long-term care providers with schools and educators. This aims to bridge the current caregiver shortage.
3. Nathan Woods: Nathan will demonstrate how to strategically use platforms like Facebook, X (formerly Twitter), and LinkedIn to build stronger connections with your local community and support recruitment goals. His presentation will offer platform-specific tips, content planning techniques, and practical examples tailored for long term care organizations.
4. Critina Walls: Cristina will discuss how organizations can leverage the tools and resources available on CareersInCare.org to enhance recruitment efforts and align messaging that resonates with your target audience.

Registration is free to AHCA/NCAL members. 

If you are not able to attend live, the recording will be provided to you. A certificate of attendance will be available after webinar. (No CEs)

Instructions to Register: 

• To avoid technical problems, use Google Chrome. 
• Members will need to log in using their existing email and password first. 
• Once you are logged in to the website you will be able to register by clicking the green register button at the top of the page. 
• If you have forgotten your password click here. 
• If you are new to the site, you can create an account here. Answer all fields on the create an account page- especially locating your company name. You can search by name or zip code. After creating an account, you will be able to register for the webinar. 

Instructions to join, after registering:

• On the day of the webinar, you will be able to join 15 mins before. 
• Log in and return to the contents page to open the webinar.

Email educate@ahca.org if you need assistance.

STATEMENT OF AHCA/NCAL’S ARTIFICIAL INTELLIGENCE (AI) POLICY

To foster an environment of candor and the open exchange of ideas, AHCA/NCAL prohibits the recording of meetings by attendees. This includes but is not limited to any use of artificial-intelligence tools or assistants that record and transcribe information. AHCA/NCAL has the right to immediately remove AI tools or assistants present on calls and placed by attendees.

© 2025 American Health Care Association. All rights reserved. Materials subject to this copyright may be photocopied or distributed for the purpose of nonprofit or educational advancement. The use, photocopying, and distribution for commercial purposes of any of these materials is expressly prohibited without the prior written permission of American Health Care Association.

1. Nicole Mattson, VP of Strategic Initiatives, Care Providers of Minnesota
2. Chris Fisher, Director, Quality and Clinical Affairs, Pennsylvania Health Care Association
3. Nathan Wooden, Social Medica Manager, AHCA
4. Cristina Walls, Senior Manager of Public Affairs, AHCA